Building Brand Infosec: Engaging Employees to Drive Secure Behaviour

  • Date 04 Jun 2019

Building Brand Infosec: Engaging Employees to Drive Secure Behaviour

04 Jun 2019, 11:25 - 12:35

Keynote Stage

Panel Discussion

High profile breaches over the last 12 months have demonstrated that no matter how much sophisticated security technology is in place, it cannot mitigate human error. Human risk is by no means a new challenge but it is one that organisations big and small continue to struggle with. Awareness programmes do not necessarily translate to behavioural change. So how do you build brand infosec and increase engagement to bring the whole organisation with you on the security journey?

This session will feature four lightening talks during which the speakers will share practical actionable insight into how to market information security and change behaviour of employee, execs and the board.

This session will include the White Hat Charity Cheque Presentation.

Lightening Talk 1: Top Tips on How to Increase Engagement in Information Security – a Marketers Perspective

Lightening Talk 2: Case Study: Implementing an Engaging Behavioural Change Programme

Lightening Talk 3: Case Study: How to Implement a Successful Cyber Champion Programme

Lightening Talk 4: Marketing Security to the Board & Execs



  • Michael Hill


    Deputy Editor

    Infosecurity Magazine

    Michael is the Deputy Editor for Infosecurity Magazine where he uses his experience in digital and print media to help produce engaging content for...

  • Linda McCormack


    Head of Internal Communications

    Anglian Water Services

  • Flavius Plesu


    Head of Information Security

    Bank of Ireland

  • Killian Faughnan


    Group CISO

    William Hill

Business Issues covered

  1. What will this session help you to do?
    • Understand internal and external threats and keep a business secure‎


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