The Channel Zone
Your Dedicated Engine for Channel Growth
Stop hoping to meet the right partners and start collaborating with them. The Channel Zone is an exclusive, vibrant business hub engineered specifically for the cybersecurity channel. Designed to drive meaningful engagement, accelerate business conversations and deliver high-value learning, it’s the ideal environment to formalise agreements, forge new alliances and significantly expand your channel pipeline.
Access is restricted to Channel Badge Holders only, ensuring every conversation is focused, relevant and commercially driven. With more than 3,500 channel badge holders attending – including MSSPs, MDRs, MSPs, system integrators, VARs, consultancies, distributors and vendors – the Channel Zone creates a powerful gathering of decision-makers actively looking to build partnerships.
A Space Built for Real Business
The Channel Zone is a purpose-built area dedicated entirely to the cybersecurity channel community. This is not a general networking lounge – it’s a focused environment designed around engagement, deal-making and knowledge exchange.
At its centre is the Channel Keynote Stage, delivering commercially relevant insight tailored specifically to channel professionals. Surrounding it are exhibitor booths, a dedicated networking bar and comfortable seating areas that support productive discussions and meaningful connections.
The Channel Keynote Programme
Sessions cover key topics including:
- Emerging threats and technologies
- Channel buying trends
- New channel initiatives and partnership strategies
- Leveraging opportunities in an AI and cloud-dominated market
The focus is on actionable intelligence that helps partners stay competitive, relevant and profitable.
Exhibiting & Sponsorship Opportunities
For organisations looking to position themselves at the heart of the cybersecurity channel ecosystem, the Channel Zone offers direct access to a highly qualified audience.
Opportunities include:
- Speaking on the Channel Keynote Stage
- Channel Keynote Stage sponsorship
- Turnkey booth packages
Whether your objective is lead generation, brand awareness or strategic partnerships, the Channel Zone provides a high-impact platform to achieve it.
Channel Pass
The Channel Pass is created exclusively for cybersecurity channel professionals – including MSPs, MSSPs, MDRs, integrators, resellers, distributors, vendors and consultancies.
With a Channel Pass, you’ll gain:
- Access to the Channel Zone
- Entry to the Channel Keynote Stage sessions
- Access to the Channel networking bar
- Dedicated meeting spaces for partnership discussions
Ticket prices will apply from 5th May.
Frequently asked questions
Check out our help section to find answers on everything including exhibiting to your safety while at the event.
Contact customer services
If you can't find the answer you are looking for, please contact our Customer Services Team who will be happy to help.